
“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer. “
Read more at: Seth Godin’s Blog on marketing, tribes and respect
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{Photography by Joi}

He’s one of indie filmmaking’s biggest names. If you ever find yourself watching a film you’re not sure who directed… here’s a checklist of signs to know you’re watching one of Anderson’s films.
5- Bill Murray Being Serious
If you’re seeing this comic king in a movie that was made in the past ten years it’s probably a Wes Anderson movie. Of the last fifteen film projects Murray has done four have been with Anderson. It was his role in “Rushmore” that made him an indie-film darling with such directors as Jim Jarmusch and Sofia Coppola. Murray has a strong commitment to Anderson, backing up the director by pulling out of his own pocket to help shoot a scene and also working for free in “The Royal Tenenbaums”. Their film relationship has produced some interesting film experiences as well as a partnership of respect and comradeship.
Read more at: OMGLists
Related links:
- The Substance of Style(MUSEUM of the MOVING IMAGE Moving Image Source)
- Wikipedia: Wes Anderson
- The Rushmore Academy
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The world’s greatest organizations don’t build sustainable growth with accounting schemes. Instead, they harness the unwieldy power of human emotions
by Jim Clifton
Excerpted from Follow This Path (Warner Books, 2002)
I am still haunted by a two-inch graph that appeared last year in The Economist. Although the graph is small and very simple, it could be the most important business story this executive has ever seen. I cannot understand why it was not on the front page of every newspaper in America.
Maybe everyone knows why except me. Here is the graph. You and I do not need to send this graph to our research department for translation. It tracks the “percent” of profit of all non-financial companies in the United States over the last 50 years. One thing you could do is put a little math to the trend line and estimate at what point free enterprise will go broke.
What you see is a relentless 50-year force gradually squashing the profit out of American companies. It’s a monster stalking each and every one of us. Now, everyone has his or her time in the sun, when your product is unique, you have a strong market share and almost no clear competition. This situation might be driven by anything from great innovation, to simply being the “first” to open pizza parlors in your neck of the woods. It might be the result of government regulations that suddenly enable you to achieve decent margins.
Read more at: Gallup.com
Related Readings:
- The Gallup Path
- The Gallup Path to Business Performace
- Welcome to the Emotional Economy
- Giordano Bruno
- Follow this Path: How the World’s Greatest Organizations Drive Growth by Unleashing Human Potential, by Curt Coffman
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{Photography by FoxSpain}



